PRIVACY POLICY
Data is processed in accordance with the European Union's General Data Protection Regulation (GDPR) No. 2016/679.
The Data Controller is SIA "PRODA Group", Reg. No.: 40103480135, legal address Ēvalda Valtera iela 46-63, Riga, Latvia. Email: info@proda.lv, Phone No.: +371 28882000.
HOW WE RECEIVE YOUR PERSONAL DATA
We receive your personal data directly from you in the following ways:
When you place an order in the proda.lv e-shop.
When you register in the proda.lv e-shop.
When you call us, contact us by email, or via social networks.
When you purchase goods on hire purchase by entering into a leasing/credit agreement (if such a service is offered).
When you browse the proda.lv e-shop.
When you ( or others) provide data for another person, not the buyer, who will receive the goods.
When you make payments electronically.
When you comment on or share a post or rating on our social media accounts.
WHAT PERSONAL DATA DO WE COLLECT FROM YOU AND FOR WHAT PURPOSE?
Your Name, Surname, and Contact Information (Email, Phone Number, Delivery Address):
For sending/receiving goods (Performance of a contract).
For the execution of the order process or possible changes (Performance of a contract).
For filling out the invoice (Legal obligation).
For filling out the warranty document (Performance of a contract and legal obligation).
To inform you about the situation of warranty/out-of-warranty repair (Performance of a contract and legitimate interests).
To check leasing/credit options and conclude an agreement upon your request (Performance of a contract or intent to conclude one).
To enable you to pay for the order using internet banking (Performance of a contract).
For your identification when placing an order by phone (Legitimate interests).
For sending informative text messages or emails related to the execution of your order (Performance of a contract).
To enter a new order faster, saving time for you and us (Legitimate interests).
To be able to contact you on our social network accounts when you contact us (Legitimate interests/Performance of a contract).
Your Personal Identification Code, Personal Document Number, Monthly Income, Financial Liabilities, and Length of Service:
To be able to conclude a leasing/credit agreement with the assistance of a consultant for your order (Performance of a contract or intent to conclude one; data processing is carried out according to the conditions of the respective credit provider).
Your Payment Information (Bank Account Number):
For receiving or refunding money for your order (Performance of a contract).
For fraud prevention, to protect both you and us (Legitimate interests).
Your Purchase History and Behavior in Our E-shop:
For questions arising regarding an already placed order (Performance of a contract).
For carrying out refunds (Performance of a contract).
For statistical and analytical purposes to improve service quality and select the best offers (Legitimate interests).
To select offers relevant only to you and provide them by email or text messages (only after receiving your consent).
Your Communication History with Us by Email, Phone, and on Social Network Platforms:
To track communication and provide professional advice in case of questions (Legitimate interests).
To improve the quality of service (Legitimate interests).
Information about the Device You Use and IP Address:
To improve our e-shop, providing the most suitable browsing options (Legitimate interests).
To protect our website (Legitimate interests).
Video Materials (If you visit our physical stores at Mazā Krasta 79, Rīga):
To ensure the safety of you and our employees, and to protect against theft of goods, we have installed video surveillance cameras in our physical stores. We review video recordings in cases of incidents, theft, or other criminal activities to protect our legitimate interests (Legitimate interests).
TO WHICH THIRD PARTIES IS YOUR PERSONAL DATA SENT?
Data is transferred only when necessary and only to trusted partners with whom we have concluded data processing agreements, if required, to ensure the execution of your order:
To courier companies (DPD, Omniva, etc.) to whom we must provide information so that the goods reach you (name, surname, address, phone no.).
To payment institutions/service providers (e.g., banks or card processors) when you pay using internet banking or a payment card.
To leasing/credit providers, if you choose to purchase goods on hire purchase.
To companies that provide warranty service.
To marketing platform providers (e.g., Mailerlite or similar) on whose platform we collect your emails (when you subscribe to our news yourself) and from where we send the news (only with your consent).
To state and municipal institutions in cases provided for by regulatory acts.
HOW LONG IS YOUR PERSONAL DATA STORED?
Data is stored for as long as necessary to fulfill the contract for the purchase of goods and to ensure related legitimate interests (e.g., warranty obligations), but not less than required by the legal obligations regulating our activities (e.g., accounting, tax legislation).
HOW CAN YOU CORRECT YOUR PERSONAL DATA?
If you have registered in our e-shop, you can always change your contact information. Log in to your account, go to the "My Data" section (or similar), and you can edit the data. After editing, click "Save."
You can also correct the data in the following ways:
By email info@proda.lv
By phone +371 28882000
By sending a written request to our legal address.
INFORMATION ON MARKETING MESSAGES
With your permission, we will send you personalized notifications by email or text messages about ongoing promotions or special offers intended just for you.
You can unsubscribe from receiving notifications in the following ways:
By clicking the unsubscribe link in any email you receive.
By contacting us via email info@proda.lv or phone +371 28882000 and requesting to be removed from the marketing list.
YOUR RIGHTS
In accordance with the GDPR, you have the right to:
Request access to your personal data.
Request the correction of your personal data.
Request the deletion of your personal data ("right to be forgotten") (except in cases where we are obliged to store the data in accordance with law).
Object to the processing of your personal data.
Request the restriction of the processing of your personal data.
To data portability (receive data in a structured, commonly used, and machine-readable format).
Withdraw your given consent (if the processing is based on consent).
Lodge a complaint with the supervisory authority, which in Latvia is the Data State Inspectorate (www.dvi.gov.lv).
OUR CONTACTS
SIA "PRODA Group"
Reg. No.: LV40103480135
Actual Address: Mazā Krasta iela 79, Rīga, LV-1003
Email: info@proda.lv
Phone: +371 28882000
Last update: 2025.10.19